October 3-7, 2021
Early Meetup – New This Year!
The Westin Mission Hills Golf Resort & Spa
Check back for the Convention Agenda
KEYNOTE SPEAKER: Bruce Reinstein
The “New Normal” and its Impact to the RTOA Franchisees
Bruce is a results-driven executive in the hospitality industry who is a partner at Kinetic12, a strategic management-consulting firm that specializes in the Foodservice industry. Bruce’s leadership experience in developing and growing multi-unit restaurant brands, concept operations, menu development and supply chain strengthen Kinetic12’s knowledge and problem-solving consulting offerings.
Kinetic12 has had a laser focus on the impact of Covid19 on the restaurant industry. They have published 14 specific white papers on this topic, starting in March of 2020 and continuing up to April 7, 2021. Bruce will share that insight with the RTOA during his keynote presentation. Bruce will identify what is our “new normal” and how that will impact our restaurant footprint, design, menu, and operations. And of course, it will all be driven by understanding consumer drivers.
Bruce is known for his high attention to detail in foodservice financial and operational arenas. An entrepreneurial spirit that allows the people around him to stay focused on doing what it takes to get lasting results. He has led many “team to team” initiatives focused on the understanding of operator needs combined with the capabilities of their strategic partners.
Bruce is a graduate of the Cornell University School of Hospitality Management.
Bruce is a Nation’s Restaurant News Hot Concepts Award Winner for Fresh City, Cornell University Innovator of the year and is also an author of Secrets to Ongoing Success.
The Westin Mission Hills Golf Resort – Pete Dye Course